Executive Overview
Acme SaaS Corp · Q1 2026 · Report Date: April 22, 2026
Business Health Score
Composite of Revenue, Retention, Growth, and Efficiency KPIs
Rule of 40
52
NRR
118%
LTV:CAC
5.1x
MRR
$487K
+7.8%Monthly Recurring Revenue
ARR
$5.8M
+7.8%Annual Recurring Revenue
NRR
118%
+5.4%Net Revenue Retention
Churn Rate
2.6%
+8.3%Monthly Customer Churn
LTV:CAC
5.1x
+17.2%Lifetime Value Ratio
Rule of 40
52
+18.2%Growth + Profit Margin
MRR Trend
$487K+7.8% MoM
ExecGPT Insights
4 Active14 customers on the Essentials tier have exceeded usage thresholds for 3+ consecutive months. Proactive outreach could yield ~$42K in expansion MRR.
6 enterprise accounts show declining login frequency and unresolved support tickets >7 days. Estimated at-risk ARR: $218,400.
Shifting 15% of paid acquisition spend to content/SEO channels could reduce blended CAC by ~$620, improving payback period to 8.2 months.
3 contracts modified in March require re-allocation of transaction price. Estimated deferred revenue adjustment: $84,200.
Customers
1,248
+5.1%+94 new this month
CAC Payback
9.8 mo
-15.5%Months to recover CAC
Utilization
73.4%
+7.6%Billable hours rate
NPS
62
+14.8%Net Promoter Score